Monday, June 18, 2012

How To Increase The Profitability Of Your Singapore Business

How To Increase The Profitability Of Your Singapore Business
Most of the time, when you have profits coming in, you already think that your business is profitable. You could be right, but there is also a large chance that you could be wrong. While your business leads and appointments are indeed turning into cash, you should also take a look if these profits match up to your financial forecast. Here are a few tips to help you keep tabs on your company's income and make sure your business is indeed profitable.
  1. Hire an accountant - a lot of small businesses make the mistake of not having a professional accountant. It would be acceptable not to hire one if you are an accountant yourself, otherwise, having one on your team will insure balanced checks, proper disbursements and timely paid taxes.
  2. Understand your sales cycle - you should know the right time when your sales and marketing people should step up on either b2b lead generation marketing, work on a new telemarketing script or use a new marketing channel.
  3. Understand your financial statements - while having an accountant will make things vastly more convenient for you; you should also strive to understand what is happening with the financial aspect of your business.
  4. Plan your business moves - planning ensures that you have adequate resources for every major move that your company does. Whether it's for hiring a BPO company, opening a new branch, or buying new office equipment, you wouldn’t need to take from the budget of other departments for funds because you already have a budget allocated for it when you did your initial planning.
The above tips will surely help you adapt your decision choices to make your business more profitable. The best way to make sure your business is profitable is by being involved in all aspects of your operations. While micromanaging isn't highly recommended, taking the time to read and understand your employees' reports will go a long way.

Monday, June 4, 2012

Aim For Family Leads In Singapore

Singapore has decided to be known as more than a global business hub. Singapore's Minister of State for Trade and Industry has encouraged local business to cater to the needs of not only the individual sales leads, but to the entire family. According to Minister Teo Ser Luck, to achieve this goal, various organizations must work hand in hand to make Singapore a family-friendly economy. He also pointed out the factors that affect this goal which include: businesses that cater to the needs of family customers, employers who allow employees to balance work & family, public infrastructures that meet the needs of families, and government policies tailored to promote and improve family well-being.

This goal was fueled by a survey released by Business for Families Council (BFC) which revealed that family friendly businesses have a higher chance of repeat business by catering to family customers. 60% of the 1200 consumers surveyed indicated that they are more likely to return to family-friendly business.

If your business is currently located in Singapore, this means that you have to adapt your marketing and services to entire families. Sales lead generation should not only be focused on the individual sales lead, but also on his family. This poses a unique challenge for businesses, but by teaming up with a lead generation company, better and more reliable sales lead generation campaigns can be created. If you want to have a long-term relationship with your sales leads, then you have to take on this unique challenge right away.