The Social Media Scene In Singapore

Singaporean marketers expect social media marketing budgets to increase this year, with brand marketing focus directed at further engaging clients and consumers. Local brands are seeing social media as a leading channel for directly connecting with their consumers, helping improve customer support and getting insights on market opinions through customer feedback. 25% of businesses in Singapore already use social media channels mainly to drive traffic into their websites and generate sales leads, according to Microsoft Advertising’s study.

Social media marketing is a thriving channel in Singapore. Last year, Singapore was recognized by Firefly Millward Brown as the most evolved social media market in the world. For Singaporeans, discussions on social issues, important news and creating professional networks can all be accomplished with the use of social media. To help businesses with marketing their brands through this channel,  Christopher Madison of Millward Brown presented Singaporean marketers with eight "rules of engagement". This list can be consulted by marketers to get pointers for lead generation, to successfully retain converted leads and turn social media into a lead nurturing channel.

Although the country’s consumers are easily engaged online, businesses are still doubtful about social media’s ability to reach their specific target market and provide qualified sales leads. Additionally, measuring the ROI from social media marketing is a constant challenge for many marketers.

Social media is simply the latest addition to the marketers marketing equipage. Though it presents undeniably valuable opportunities, Singaporean marketers should learn to spread resources towards other, more easily measured marketing channels including telemarketing, email marketing, paid advertising and direct marketing.

Find Out the Rewards of Outsourced Telemarketing in Singapore

Singapore is one country in Asia with a booming economy which most nations can both admire and be envious of. And why not? It is one of the most successful nations in Asia in terms of economic growth. Over the past years, there’s been a consistent economic increase that’s been seen by many which is why business leaders have been flocking around Singapore as their profitable source of new business deals, plus a fresh market to embark upon.

Most telemarketing services providers in Singapore have favorably discovered themselves delivering to their clientele by meeting the expectation from them and ultimately, being the best in their field. This is one of the major reasons as to why telemarketing in Singapore is still one of the most efficient methods for finding more business opportunities in this prosperous Asian city state.

Given the broad and fresh market packed with different kinds of sectors, it gives the impression that it is very difficult to strongly make your mark in this profitable Asian nation. Nevertheless, with the aid of b2b (business to business) lead generation, finding quality prospects will be easy. Not to mention that with the help of a reliable professional telemarketing firm, you could then anticipate to be earning numerous rewards and benefits.

Professional telemarketers in Singapore are competent individuals who take pride in what they do. This primarily includes meeting their clients’ demands. And utilizing their know-how of their country and how to handle their market, Singaporean telemarketers can definitely bring in enduring business deals.